plz help..royalty fees?

I might be wrong but I'm sure a royalty fee is paid for the use of a franchise/patent on something. i.e. anyone can open say a McDonalds, you just have to pay for the franchise and yearly pay a 'fee' to use the patent trade marks/signs etc, i.e. the "McDonalds" sign the "lovin' it" slogan they have patented etc.
 

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